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Social Media Strategies

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Study Social Media Strategies

Topic: FBLA® Competitions

  • summary: <p><strong>Social Media Strategies:</strong> In the Social Media Strategies event, participants create a marketing strategy utilizing multiple social media platforms to effectively target a specific audience. Beyond community management, competitors are evaluated on their ability to produce unique, optimized content, make use of existing assets, and strategically distribute content across various platforms within a budget. The presentation should include insight into platform choice, messaging, and engagement strategy, along with planned metrics to measure campaign success. The campaign’s creativity, clarity, and call-to-action are crucial, and all facts and data should come from credible sources.</p>
  • type: Presentation
  • level: 9-12
  • geo: State
  • scoreCeil: 100
  • scoreMin: 75
  • scoreAvg: 85
  • scoreMax: 95
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  • category: CTE
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